{"version":"https://jsonfeed.org/version/1","title":"Running the Defense","home_page_url":"https://runningthedefense.loisllc.com","feed_url":"https://runningthedefense.loisllc.com/json","description":"\"Running the Defense\" is a podcast about transitioning from lawyer to business owner where we talk about the fundamentals of running a law firm as a business, leadership and team building, creating a differentiated service in a crowded market, and succession.\r\n\r\nHost Greg Lois brings unparalleled subject-matter authority and real-world firm leadership experience. His voice resonates with ambitious insurance defense lawyers and emerging firm leaders—making him the perfect guide for a podcast dedicated to building, scaling, and leading the successful defense firm.","_fireside":{"subtitle":"A podcast about transitioning from lawyer to business owner","pubdate":"2025-08-26T13:45:00.000-04:00","explicit":false,"copyright":"2025 by Lois Law Firm LLC","owner":"Lois Law Firm","image":"https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/a/a6f72ccc-f459-49da-a856-10c3613cdb07/cover.jpg?v=2"},"items":[{"id":"3d0cf8a9-c774-4a86-ab52-3fa54a70aaf7","title":"Episode 4: Defining Success: How to Know You’re Thriving in Your Role","url":"https://runningthedefense.loisllc.com/4","content_text":"In this episode, Greg Lois dives into one of the most powerful questions any employee—or employer—can ask:** “How do I know I’m being successful here?”** Drawing from real interview experiences and over a decade of building a thriving law firm, Greg explains the four key values that define success at Lois Law Firm: Creativity, Advocacy, Service, and Professionalism.\n\nListeners will learn why aligning with company values drives fulfillment and performance, how professional detachment supports work-life balance, and why clear visions and missions are essential for any growing business. Whether you’re a new hire trying to find your footing, or a leader seeking to create a culture of clarity and purpose, this episode delivers actionable insight into building a workplace where people can flourish.\n\nKey Takeaways:\n\n\nWhy vision, mission, and values are foundational for success in any business.\nHow creativity fuels growth and improves results in even the most traditional industries.\nThe importance of a servant’s heart—serving clients, colleagues, and the greater mission.\nThe role of professionalism and professional detachment in maintaining balance and long-term success.\nPractical tips for business owners on recognizing and fostering success in their teams.\n","content_html":"\u003cp\u003eIn this episode, \u003ca href=\"https://loisllc.com/attorney/greg-lois/\" rel=\"nofollow\"\u003eGreg Lois\u003c/a\u003e dives into one of the most powerful questions any employee—or employer—can ask:** “How do I know I’m being successful here?”** Drawing from real interview experiences and over a decade of building a thriving law firm, Greg explains the four key values that define success at Lois Law Firm: \u003cstrong\u003eCreativity, Advocacy, Service, and Professionalism.\u003c/strong\u003e\u003c/p\u003e\n\n\u003cp\u003eListeners will learn why aligning with company values drives fulfillment and performance, how professional detachment supports work-life balance, and why clear visions and missions are essential for any growing business. Whether you’re a new hire trying to find your footing, or a leader seeking to create a culture of clarity and purpose, this episode delivers actionable insight into building a workplace where people can flourish.\u003c/p\u003e\n\n\u003ch3\u003eKey Takeaways:\u003c/h3\u003e\n\n\u003cul\u003e\n\u003cli\u003eWhy \u003cstrong\u003evision, mission, and values\u003c/strong\u003e are foundational for success in any business.\u003c/li\u003e\n\u003cli\u003eHow \u003cstrong\u003ecreativity fuels growth\u003c/strong\u003e and improves results in even the most traditional industries.\u003c/li\u003e\n\u003cli\u003eThe importance of a \u003cstrong\u003eservant’s heart\u003c/strong\u003e—serving clients, colleagues, and the greater mission.\u003c/li\u003e\n\u003cli\u003eThe role of \u003cstrong\u003eprofessionalism and professional detachment\u003c/strong\u003e in maintaining balance and long-term success.\u003c/li\u003e\n\u003cli\u003ePractical tips for business owners on recognizing and fostering success in their teams.\u003c/li\u003e\n\u003c/ul\u003e","summary":"How do you know you’re successful in your role? In this episode, Greg Lois shares the four values that define success at Lois Law Firm—Creativity, Advocacy, Service, and Professionalism—and explains how aligning with them drives growth, fulfillment, and balance. Perfect for attorneys, business owners, and leaders looking to build stronger, more purpose-driven teams.","date_published":"2025-08-26T13:45:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/a6f72ccc-f459-49da-a856-10c3613cdb07/3d0cf8a9-c774-4a86-ab52-3fa54a70aaf7.mp3","mime_type":"audio/mpeg","size_in_bytes":30101833,"duration_in_seconds":1815}]},{"id":"6cad1797-172f-4886-89a9-850fb7e9015b","title":"Episode 3: Preparing the Next Generation of Leaders","url":"https://runningthedefense.loisllc.com/3","content_text":"In this heartfelt and powerful episode, Greg Lois shares why he created this podcast series: to help future law firm leaders avoid the mistakes he made and to guide them in building a stronger, more resilient organization.\n\nGreg outlines three transformative strategies for anyone aspiring to lead in the legal profession or beyond:\n\n\nThe Community of One – Self-education through books and podcasts that shape your mindset.\nThe Power of Peer Groups – Joining intentional communities like Atticus, The Gavel, and C12 that challenge and support leadership growth.\nFaith, Service \u0026amp; Stewardship – Grounding leadership in purpose and values that reach beyond profitability.\n\n\nThis episode is packed with practical tools, book recommendations, podcast gems, and leadership wisdom for anyone who dreams of building a flourishing firm or business. Whether you’re an attorney, entrepreneur, or aspiring leader, this is one you’ll want to bookmark and revisit.\n\nBooks \u0026amp; Podcasts Mentioned:\n\n📘 Books\n\n\nThe Motive – Patrick Lencioni\nThe Five Dysfunctions of a Team – Patrick Lencioni\nThe 6 Types of Working Genius – Patrick Lencioni\nGood to Great – Jim Collins\nClockwork – Mike Michalowicz\nProfit First – Mike Michalowicz\nElevate – Tommy Mello\nThe E-Myth Revisited – Michael E. Gerber\n\n\n🎧 Podcasts\n\n\nAt the Table with Patrick Lencioni\nCraig Groeschel Leadership Podcast\nBusiness Wars (Wondery)\nFounders Podcast by David Senra\nHow I Built This with Guy Raz\nGreat Practice, Great Life by Steve Riley (Atticus)\nThe Home Service Expert with Tommy Mello\n\n\n👥 Leadership Communities Referenced\n\n\nAtticus – Coaching for Lawyers\nThe Gavel National Defense Network\nC12 Group – Christian CEO Roundtables  (Search YouTube for: C12 Monthly Video)\n","content_html":"\u003cp\u003eIn this heartfelt and powerful episode, \u003ca href=\"https://loisllc.com/attorney/greg-lois/\" rel=\"nofollow\"\u003eGreg Lois\u003c/a\u003e shares why he created this podcast series: to help future law firm leaders avoid the mistakes he made and to guide them in building a stronger, more resilient organization.\u003c/p\u003e\n\n\u003cp\u003eGreg outlines three transformative strategies for anyone aspiring to lead in the legal profession or beyond:\u003c/p\u003e\n\n\u003col\u003e\n\u003cli\u003eThe Community of One – Self-education through books and podcasts that shape your mindset.\u003c/li\u003e\n\u003cli\u003eThe Power of Peer Groups – Joining intentional communities like Atticus, The Gavel, and C12 that challenge and support leadership growth.\u003c/li\u003e\n\u003cli\u003eFaith, Service \u0026amp; Stewardship – Grounding leadership in purpose and values that reach beyond profitability.\u003c/li\u003e\n\u003c/ol\u003e\n\n\u003cp\u003eThis episode is packed with practical tools, book recommendations, podcast gems, and leadership wisdom for anyone who dreams of building a flourishing firm or business. Whether you’re an attorney, entrepreneur, or aspiring leader, this is one you’ll want to bookmark and revisit.\u003c/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eBooks \u0026amp; Podcasts Mentioned:\u003c/strong\u003e\u003c/p\u003e\n\n\u003cp\u003e📘 \u003cstrong\u003eBooks\u003c/strong\u003e\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"https://a.co/d/ei98yI7\" rel=\"nofollow\"\u003eThe Motive – Patrick Lencioni\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://a.co/d/dVEcgLo\" rel=\"nofollow\"\u003eThe Five Dysfunctions of a Team – Patrick Lencioni\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://www.workinggenius.com/book\" rel=\"nofollow\"\u003eThe 6 Types of Working Genius – Patrick Lencioni\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://a.co/d/facbvyD\" rel=\"nofollow\"\u003eGood to Great – Jim Collins\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://a.co/d/e0fwgi1\" rel=\"nofollow\"\u003eClockwork – Mike Michalowicz\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://a.co/d/e4mXxaf\" rel=\"nofollow\"\u003eProfit First – Mike Michalowicz\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://a.co/d/fHMxGND\" rel=\"nofollow\"\u003eElevate – Tommy Mello\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://a.co/d/bRKhpTv\" rel=\"nofollow\"\u003eThe E-Myth Revisited – Michael E. Gerber\u003c/a\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003cp\u003e🎧 \u003cstrong\u003ePodcasts\u003c/strong\u003e\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"https://www.tablegroup.com/at-the-table\" rel=\"nofollow\"\u003eAt the Table with Patrick Lencioni\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://www.life.church/leadershippodcast/\" rel=\"nofollow\"\u003eCraig Groeschel Leadership Podcast\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://wondery.com/shows/business-wars/\" rel=\"nofollow\"\u003eBusiness Wars (Wondery)\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://www.founderspodcast.com/\" rel=\"nofollow\"\u003eFounders Podcast by David Senra\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://www.npr.org/sections/how-i-built-this/\" rel=\"nofollow\"\u003eHow I Built This with Guy Raz\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://greatpracticegreatlife.com/\" rel=\"nofollow\"\u003eGreat Practice, Great Life by Steve Riley (Atticus)\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://homeserviceexpert.com/podcast\" rel=\"nofollow\"\u003eThe Home Service Expert with Tommy Mello\u003c/a\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003cp\u003e👥 \u003cstrong\u003eLeadership Communities Referenced\u003c/strong\u003e\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"https://www.atticusadvantage.com/\" rel=\"nofollow\"\u003eAtticus – Coaching for Lawyers\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://www.thegavel.net/\" rel=\"nofollow\"\u003eThe Gavel National Defense Network\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://www.joinc12.com/\" rel=\"nofollow\"\u003eC12 Group – Christian CEO Roundtables\u003c/a\u003e  (\u003ca href=\"https://www.youtube.com/results?search_query=C12+monthly+video\" rel=\"nofollow\"\u003eSearch YouTube for: C12 Monthly Video\u003c/a\u003e)\u003c/li\u003e\n\u003c/ul\u003e","summary":"In this heartfelt and powerful episode, Greg Lois shares why he created this podcast series: to help future law firm leaders avoid the mistakes he made and to guide them in building a stronger, more resilient organization.","date_published":"2025-08-04T16:15:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/a6f72ccc-f459-49da-a856-10c3613cdb07/6cad1797-172f-4886-89a9-850fb7e9015b.mp3","mime_type":"audio/mpeg","size_in_bytes":27943388,"duration_in_seconds":1681}]},{"id":"ced12f96-c7eb-4bbc-948f-efa4e59458d1","title":"Episode 2: Hiring Right: Building a Law Firm That Lasts","url":"https://runningthedefense.loisllc.com/2","content_text":"What’s the most valuable asset in your law firm? It’s not your brand, your office, or your processes—it’s your people. In this episode, Greg Lois breaks down why hiring is the single most important decision you make as a law firm leader.\n\nYou’ll learn:\n\n\nWhy 80% of turnover is caused by bad hiring decisions.\nHow to shift your mindset from “selling” your firm to “filtering” for fit.\nA step-by-step walkthrough of the Predictive Hiring Model by Chad Carter.\nThe 5 C’s of hiring: Character, Calling, Chemistry, Competence, and Contribution.\nPractical interview questions that reveal alignment, mission, and work ethic.\n\n\nThis episode is a must-listen for any law firm owner, manager, or partner who wants to build a team that sticks and a workplace that thrives.\n\nReferenced Book:\n\n\nPredictive Hiring Model by Chad Carter\n","content_html":"\u003cp\u003eWhat’s the most valuable asset in your law firm? It’s not your brand, your office, or your processes—it’s your people. In this episode, \u003ca href=\"https://loisllc.com/attorney/greg-lois/\" rel=\"nofollow\"\u003eGreg Lois\u003c/a\u003e breaks down why hiring is the single most important decision you make as a law firm leader.\u003c/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eYou’ll learn:\u003c/strong\u003e\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eWhy 80% of turnover is caused by bad hiring decisions.\u003c/li\u003e\n\u003cli\u003eHow to shift your mindset from “selling” your firm to “filtering” for fit.\u003c/li\u003e\n\u003cli\u003eA step-by-step walkthrough of the Predictive Hiring Model by Chad Carter.\u003c/li\u003e\n\u003cli\u003eThe 5 C’s of hiring: Character, Calling, Chemistry, Competence, and Contribution.\u003c/li\u003e\n\u003cli\u003ePractical interview questions that reveal alignment, mission, and work ethic.\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003cp\u003eThis episode is a must-listen for any law firm owner, manager, or partner who wants to build a team that sticks and a workplace that thrives.\u003c/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eReferenced Book:\u003c/strong\u003e\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"https://a.co/d/7XBPvR6\" rel=\"nofollow\"\u003ePredictive Hiring Model by Chad Carter\u003c/a\u003e\u003c/li\u003e\n\u003c/ul\u003e","summary":"In this episode, Greg Lois breaks down why hiring is the single most important decision you make as a law firm leader.","date_published":"2025-07-22T12:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/a6f72ccc-f459-49da-a856-10c3613cdb07/ced12f96-c7eb-4bbc-948f-efa4e59458d1.mp3","mime_type":"audio/mpeg","size_in_bytes":18557709,"duration_in_seconds":1104}]},{"id":"24215a71-b0aa-43de-a10f-37345a9d32da","title":"Episode 1: Scarcity Mindset vs. Strategic Growth: Building Community and Diversifying Your Defense Firm","url":"https://runningthedefense.loisllc.com/1","content_text":"In this inaugural episode, Greg Lois explores two powerful topics:\n\n\nBuilding authentic community within the insurance defense bar, challenging the scarcity mindset that keeps firms isolated and competitive instead of collaborative.\nStrategic client diversity – how Covid revealed vulnerabilities in client mix, and why no single client or segment should exceed 7% of your referral base.\n\n\nKey Takeaways:\n\n\nWhy defense firms struggle to build community.\nLessons from plaintiff firms about business development focus.\nHow to analyze your client mix for risk exposure.\nThe importance of market segmentation and government work diversification.\nAction steps to build long-term stability and continuity for your people.\n\n\nConnect with Greg Lois on LinkedIn for more leadership insights.","content_html":"\u003cp\u003eIn this inaugural episode, \u003ca href=\"https://loisllc.com/attorney/greg-lois/\" rel=\"nofollow\"\u003eGreg Lois \u003c/a\u003eexplores two powerful topics:\u003c/p\u003e\n\n\u003col\u003e\n\u003cli\u003eBuilding authentic community within the insurance defense bar, challenging the scarcity mindset that keeps firms isolated and competitive instead of collaborative.\u003c/li\u003e\n\u003cli\u003eStrategic client diversity – how Covid revealed vulnerabilities in client mix, and why no single client or segment should exceed 7% of your referral base.\u003c/li\u003e\n\u003c/ol\u003e\n\n\u003cp\u003e\u003cstrong\u003eKey Takeaways:\u003c/strong\u003e\u003c/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eWhy defense firms struggle to build community.\u003c/li\u003e\n\u003cli\u003eLessons from plaintiff firms about business development focus.\u003c/li\u003e\n\u003cli\u003eHow to analyze your client mix for risk exposure.\u003c/li\u003e\n\u003cli\u003eThe importance of market segmentation and government work diversification.\u003c/li\u003e\n\u003cli\u003eAction steps to build long-term stability and continuity for your people.\u003c/li\u003e\n\u003c/ul\u003e\n\n\u003cp\u003eConnect with \u003ca href=\"https://www.linkedin.com/in/greglois/\" rel=\"nofollow\"\u003eGreg Lois on LinkedIn\u003c/a\u003e for more leadership insights.\u003c/p\u003e","summary":"\"Running the Defense\" is a podcast about transitioning from lawyer to business owner where we talk about the fundamentals of running a law firm as a business, leadership and team building, creating a differentiated service in a crowded market, and succession.","date_published":"2025-07-11T15:00:00.000-04:00","attachments":[{"url":"https://aphid.fireside.fm/d/1437767933/a6f72ccc-f459-49da-a856-10c3613cdb07/24215a71-b0aa-43de-a10f-37345a9d32da.mp3","mime_type":"audio/mpeg","size_in_bytes":27736241,"duration_in_seconds":1679}]}]}